Illumination through Education
New Product Development Specialists
 
 

New Product Development Professional

 
 

Product Development & Management Association

 
  "The small size of the class and the expertise of both instructors make it more efficient and interactive. For those who intend to take the PDMA certification exam, it is a very valuable course as it helps one get familiarized with the test structure and pinpoints all required skills and knowledge.
-- Charles
Thomasset,
    Product Manager
 
 


What to Expect:

  • Two full days with in-depth coverage of key topics

  • Comprehensive take-away materials

  • Limited class size to enhance the learning experience

  • Instructors with a combined 40+ years of experience

Download PDF with more information, including detailed agenda

 

2-Day New Product Development Professional (NPDP) Certification Preparation Review

(16 PDHs for NPDP Recertification)

This 2-day workshop provides an in-depth review of the new product and service development process. It is suitable for anyone who seeks a thorough introduction to the new product development process, or who is preparing for the Product Development Management Association (PDMA) New Product Development Professional (NPDP) certification exam.

Strategy 2 Market is one of a select few service providers certified to teach the Product Development Management Association New Product Development Professional (NPDP) Certification Review Preparation Course. Our instructors are strategic innovation consultants who bring a considerable breadth and depth of experience in new product development, and discuss real life examples throughout the workshop.

The seminar covers the six key areas of the NPDP Body of Knowledge:

  • New Product Development Strategy
  • Portfolio Management
  • NPD Process
  • Market Research
  • NPD Tools & Metrics
  • Teams, People and Organizational Issues
Please click here for a complete agenda
Please click here for venue and hotel information

Strategy 2 Market has enhanced the core material with the latest new product development best practices. Examples of our best practice coverage include:

  • Forms of innovation that extend beyond products
  • Principles of Lean New Product Development
  • The distinction between Service Development and Product Development
  • Enriched Fuzzy Front End methods: Conjoint Analysis, Segmentation, Market Modeling and Perceptual Mapping
  • Organizing for innovation

To help you apply your knowledge of the course materials, each instructional segment incorporates case studies. We review key concepts and reference materials for the NPDP certification exam, and provide you with sample test questions.

To ensure that you have a good understanding of the course material, we employ the NPDP Personal Preparation Plan study guide. We also provide a practice exam to help you assess your level of preparedness for the NPDP certification test.

Our course is guaranteed.  If you do not pass the NPDP certification exam after taking the course, you are invited to retake the course at no charge.

Location and Fees:

The Illinois Technology Association
TechNexus Conference Center
200 S. Wacker
Chicago, IL

The cost of the course is $1495 and includes all materials, breakfast, lunch and snacks.

Registration Fee Discounts:

PDMA members receive a $250 discount. 

New skills and certifications, including the NPDP certification, can be strong selling points on your resume.  To assist those hardest hit by current economic conditions, we offer a $500 discount to  unemployed** individuals having difficulty finding a new job.

Discounts are available for multiple attendees from the same company. Please call for details.

The following dates are scheduled*:
 
Date Registrant Type Price Savings Click to Register
March 25-26, 2010 Regular $1495   Register
March 25-26, 2010 PDMA Member $1245 $250 Register
March 25-26, 2010 Unemployed $995 $500 Register
October 14-15, 2010 Regular $1495   Register
October 14-15, 2010 PDMA Member $1245 $250 Register
 
* We reserve the option to cancel or reschedule a course if the minimum number of participants is not met.

** This discount is intended to help individuals actively, and thus far unsuccessfully, looking for full-time work.  For that reason, independent consultants, contractors and other self-employed persons are not eligible for the discount.

Strategy 2 Market also offers on-site or online courses for your company, and can customize course content to meet your needs. Please contact us for more information.

To learn about our other innovation and new product development courses, please click here.
 

  "Excellent session - nice pace, well organized and great dialog."
-- Craig Knaack, Manager, Global Fitment Development, Scholle Packaging

 
 
New Product Development Specialists
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