Since 2002, our product development operational consultants work with companies to achieve these results:


How We Do It

What’s New

Strategy 2 Market is currently developing a Business Fit Framework (BFF) software tool that addresses project related risks and uncertainties.  It is in the MVP stage, and it will be sent to 100+ potential end-users for their feedback.  Read the press release.

Download our new e-book: Exploratory Product Development: Executive Version

Interested in either scenario planning process training for your team or having our team facilitate a session, learn more.  Read the press release.

Watch our latest free NPD-bytes webinar: Lean and Agile in Med Device Product Development

Are you an early-adopter?  If so, consider trying our new process for developing products: Exploratory PD®