Monthly Archives: June 2019

Product Risk Framework Eradicates Product Risk and Uncertainty

The Co-founders of Strategy 2 Market® and the Product Risk Framework™, Mary Drotar and Kathy Morrissey, have witnessed a plethora of product failures stemming from uncertainty and risk within numerous large and mid-cap companies during their 20+ years of consulting experience. Common themes include missed launch dates, missed sales goals, internal conflict, budget overruns, and […]