Preston Smith's Corner

Preston Smith

Preston passed away In March 2022. Access his memorial page with obituary and guestbook at

Preston Smith

Welcome to Preston Smith’s Corner. Preston retired in 2012 from New Product Dyanamics, and we created this repository to store his important contributions to new product development. He has a long list of accomplishments during his career in new product development. Preston received his PhD in Engineering from Stanford University. He was the Principal at New Product Dynamics for 26 years. During this time he helped scores of companies with getting products to market faster and improving their ability to deal effectively with the inevitable changes that arise in mid-project.

Preston is also a prolific author and is the co-author of Developing Products in Half the Time (1997) with Donald Reinertsen. Next, Proactive Risk Management, won the 2003 David Cleland award from the Project Management Institute as the best piece of project management literature published in 2002. In 2007, Preston published Flexible Product Development and revised it in 2018. In this ground-breaking book, Preston attributes the recent decline in innovation to pressure from financial markets that drives management toward rigid development approaches, such as phased development processes and Six Sigma. In addition, Preston was the Book Review Editor of the Journal of Product Innovation Management for five years.  Preston has been instrumental in contributing to our book on Exploratory Product Development.



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Strategy 2 Market, Inc.


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Note: As this is an archive of Preston’s New Products Dynamics Website, some off-site links may no longer exist.

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