Preston is also a prolific author and is the co-author of Developing Products in Half the Time (1997) with Donald Reinertsen. Next, Proactive Risk Management, won the 2003 David Cleland award from the Project Management Institute as the best piece of project management literature published in 2002. In 2007, Preston published Flexible Product Development and revised it in 2018. In this ground-breaking book, Preston attributes the recent decline in innovation to pressure from financial markets that drives management toward rigid development approaches, such as phased development processes and Six Sigma. In addition, Preston was the Book Review Editor of the Journal of Product Innovation Management for five years. Preston has been instrumental in contributing to our book, Exploratory PD.
