product innovation blog

Is the Product Management Role Marginalized in Your Organization?

Is the Product Management Role Marginalized in Your Organization?

Even though product management is one of the most important positions within product development, it is often marginalized. The product ...
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perceptual mapping

Staking Out Valuable Positions

A crucial issue in strategy development is staking out a valuable place in customers’ minds. Perceptual mapping is useful for ...
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A Non-Traditional Approach to Strategy Workshop - MIT Sloan Alumni Club of Chicago Event

A Non-Traditional Approach to Strategy Workshop – MIT Sloan Alumni Club of Chicago Event

Traditional strategy typically works well in stable markets, but not in moderately or highly dynamic environments. During this workshop, the ...
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why traditional strategy does not work

Why Traditional Strategy Does Not Win

Many firms are experiencing the limitations of traditional approaches to strategy as their businesses change due to new technologies, new ...
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5 of the Biggest Fears and How to Overcome Them

5 of the Biggest Fears and How to Overcome Them

As consultants, one trait we see is the inability of managers and leaders to make a decision. Consequently, a number ...
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Are the best product ideas internally or externally developed?

Are the best product ideas internally or externally developed?

A burning question from our clients:  Do we get better product ideas from internal professionals, such as engineers, designers, marketers ...
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Fix the process and culture will follow

Fix the process and culture will follow

Over the years, I had clients that complained about their culture, and were looking for a quick fix. I sounded ...
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Should you outsource your idea generation?

Should you outsource your idea generation?

Are you at a fork in the road?  Should you be outsourcing your idea generation or using your internal resources? ...
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strategic framework

Product Development New Year’s Resolution: Get a Strategy

How do you realize the New Year’s resolution of implementing a well-defined strategic framework? Read more ...
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adapting strategy

Strategy and Uncertainty

Does your strategy handle the uncertainty and complexity of today's markets? ...
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10 Key Steps To Developing A Business Model

10 Key Steps To Developing A Business Model

The business model is one of the most powerful, and most overlooked, tools of the product developer. Read more in ...
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produt platforms

How good platforms give your product a competitive advantage

Good platforms give your products a competitive advantage in cost, speed, uniformity and other benefits. This post explains how ...
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What gives? My company is on a buying spree?!

What gives? My company is on a buying spree?!

Why do companies make acquisitions instead of growing organically? Here are a few reasons ...
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Got a Technology Strategy?

Got a Technology Strategy?

Technology is another one of those nebulous terms that are hard to pin down.  You may immediately think of sciences ...
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strategic survival in this fast-paced world

Survival in this fast-paced world

Early in the last century industries and markets were relatively stable. Over the last few decades we have seen many ...
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value proposition

Creating Your Value Proposition

Client Question: How can I get information to determine the resonating focus of a value proposition? Answer: Getting a really ...
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product development and strategy

It’s a Value Proposition…Handle With Care

We recently asked a project team to describe the value proposition for their new product. From the broad range of ...
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strategy guide for NPD

Strategy: One Direction

Strategy is more of an art than a science. What companies need is a way to structure thinking and analysis, ...
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medical device reimbursement

Medical Device Reimbursement Lessons Learned: Up in Smoke

Your reimbursement strategy can have a critical impact on your medical device success and your company. Reimbursement is different from ...
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Product Management Master Class: Innovator’s Guide to Strategy Webinar Starts this Friday

Product Management Master Class: Innovator’s Guide to Strategy Webinar Starts this Friday

As a Product Manager, is this happening to you?  Lack of agreement on innovation priorities Misalignment between business strategies and ...
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