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product innovation blog

New Product Development Blog

big data cautions
Blog, Market Understanding, Tips

Pitfalls of Using Big Data in Product Development

Don't get led astray by the commonly overlooked downsides of big data when it comes to product development ...
7 Steps to Integrate Medical Device and Lean Product Development
Blog, Lean and Agile, Medical Devices

7 Steps to Integrate Medical Device and Lean Product Development

Here are some steps to get started implementing lean product development in your organization. The goal is to identify and remove ...
Product Risk Framework receives NSF STEM Grant
Blog, Medical Devices

Medical Devices Undergo Extensive Safety Testing; Is This Really Necessary?

As part of ongoing efforts to encourage more physical activity among children, McDonald’s added the “Step it” fitness tracker ...

signs your product development system needs to be fixed
Blog, Tips

8 Signs your Product Development System Needs Some Love

8 signs your product development system is broken and needs to be fixed ...
Should you use Skunk Works? Not a Cut-and-Dried Answer
Blog, Exploratory Product Development, Organization

Should you use Skunk Works? Not a Cut-and-Dried Answer

An executive asked me a question regarding the merits of designing a Skunk Works® program for developing innovative products internally ...
3 Lean and Agile Methods the TSA Used to Improve Performance
Blog, Lean and Agile, Product Development Process

3 Lean and Agile Methods the TSA Used to Improve Performance

At O’Hare, the wait “fell from 105 minutes in early May to just nine minutes in the two weeks before ...
product development risk
Blog, Exploratory Product Development, Risk

Think like a detective when dealing with uncertainty in product development

Product development requires the project team to make decisions about technologies, market segments, value propositions and more. How do you ...
Managing your biggest black hole in product development: Resource Management
Blog, Portfolio Management, Resource Management

Managing your biggest black hole in product development: Resource Management

A common theme we hear from our clients: “I don’t know if we’re working on the right Product Development (PD) ...
Regulatory Requirements Do Not Prevent Integration of Lean and Agile Methods into Medical Device Product Development
Blog, Lean and Agile, Medical Devices

Regulatory Requirements Do Not Prevent Integration of Lean and Agile Methods into Medical Device Product Development

Lean and agile are frequently used terms in product development. The advantages of these techniques to improve time to ...

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For more information, contact:

Mary Drotar, Partner

Strategy 2 Market, Inc.

mdrotar@strategy2market.com

708-829-7470

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