Improving Time to Market

Client Issue: “I keep hearing that projects are late because we don’t have enough resources, but I think it is a process issue. The solution to every problem seems to be ‘Give me more people,’ but I’m not going to throw more resources into PD if we can’t even manage the resources we already have. Our clients are getting mad and our team is frustrated.  During our management teams I see my different departments arguing and blaming each other, we need to fix this, and now.”


Delay in getting products to market is a common problem with many possible causes, such as a lack of strategic priorities, ill-defined activities and deliverables, resources spread too thin, frequent reprioritization of projects, inadequate checkpoints, inadequate assessment and management of project risks, and changing project scope with a lack of product definition.

Our view of product development as a system enables us to improve time to market. We have extensive experience in project prioritization, resource management, process improvement, team development, and flexible/ lean/agile product development methods. We are experts in reducing waste!

During our engagement, we also work closely with your team so they understand how to use and maintain the improved system.

Read one of our case studies on improving time to market

Learn about our other services

For more information, contact:

Mary Drotar, Partner

Strategy 2 Market, Inc.



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