Over the past 25+ years of providing product development process consulting, we have observed the shortcomings of the traditional product development process and identified how product development could be done differently. We developed an adaptable process called Exploratory Product Development® (ExPD), and we wrote a step-by-step user guide on this topic. We hope to publish it either late December 2021 or January 2022.
It enables project teams to adapt to changing product circumstances (e.g., technology, regulatory and commercial). We call the process Exploratory Product Development based on the definition of exploratory learning, which is outwardly focused and uses experimentation to discover new technologies, develop new competencies, and create new business models.
We provide a detailed step-to-step guide on implementing an adaptable process for enterprises. We include supporting case studies and examples, and the user guide is a perfect mix of real-life experience and supporting academic research.