Is your product development process keeping you up at night? Has it become heavy, taking too much time? Are you sacrificing speed and innovation because it is too hard to get through the process? Current Problem In today’s business world, ...
CONTINUE READING →

A crucial issue in strategy development is staking out a valuable place in customers’ minds. Perceptual mapping is useful for understanding customer perceptions ...
CONTINUE READING →

Product and technology road maps are a graphical representation of the sequence and timing of initiatives or projects contained in the product development strategies. We have heard confusing information from different practitioners and consultants that road maps are strategy. We ...
CONTINUE READING →

I recently rediscovered an article that reminded me of why “office politics” exists: it comes down to Powerlessness ...
CONTINUE READING →

A burning question from our clients:  Do we get better product ideas from internal professionals, such as engineers, designers, marketers and product management, or from external sources? (Poetz and Schreier 2012)[i], reviewed past academic literature and conducted a study ...
CONTINUE READING →

Over the years, I had clients that complained about their culture, and were looking for a quick fix. I sounded like a broken record but my usual answer was; “Fix the process and an improved culture will follow.” ...
CONTINUE READING →

Why do companies make acquisitions instead of growing organically? Here are a few reasons ...
CONTINUE READING →