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Product Risk Framework SW Tool 1.0 is Released

Mary Drotar and Kathy Morrissey of Strategy 2 Market announced the release of 1.0 of the Product Risk Framework® (PRF).…

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Exploratory PD and Product Risk Framework Discussion at SWE Conference

Drotar and Morrissey will be discussing their innovative approach to developing products, called Exploratory PD® (ExPD) at the SWE Conference…

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Drotar and Morrissey Receive a NSF STEM I-Corp Grant

Mary Drotar and Kathy Morrissey are recipients of the National Science Foundation (NSF) Innovation Corps (I-Corp) STEM Grant for their…

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The Basics of Medical Device Product Development, Part 3: Commercialization

Product development doesn't end when the product is designed. You still need to launch it properly. Learn the key steps…

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Get small to improve time to market

Small batches will help you improve time to market, read the difference between the traditional and non-traditional approach to product…

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Another reason for product failure

What can you do while developing a product to maximize its chances of success?

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How to Identify and Manage Product Development Risk

Project risks come in many different forms, from those the project team anticipates to the ones they discover when an…

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Planning for an Uncertain Future: 8 steps in Scenario Planning

A recent article in MIT Sloan Management Review, “Using Scenario Planning to Reshape Strategy,”[i] indicated a resurgence of scenario planning…

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5 Ways to Fix the 90% Complete Problem

Common Problem “Our product development projects take too long and they are always late. While everyone is busy, the project…

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Exploratory Product Development: Adaptable Product Development in a Changing World

Exploratory Product Development: Executive Version is the introduction to this new product development methodology. Download this approach to adaptable product…

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