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Business Fit Framework SW Tool 1.0 is Released

Mary Drotar and Kathy Morrissey of Strategy 2 Market announced the release of 1.0 of the Business Fit Framework® (BFF). The BFF is a business intelligence software tool founded on behavioral economic principles that improves team decision-making and leads to product success. Business Fit Framework 1.0 includes the identification, evaluation, prioritization and tracking of product […]

Drotar and Morrissey Receive a NSF STEM I-Corp Grant

Mary Drotar and Kathy Morrissey are recipients of the National Science Foundation (NSF) Innovation Corps (I-Corp) STEM Grant for their Business Fit Framework® (BFF) software tool. The program is held through the Polsky Center for Entrepreneurship and Innovation at the University of Chicago. It helps to empower UChicago scientists, researchers, students and alumni to test […]

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