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How to Identify and Manage Project Risk

Project risks come in many different forms, from those the project team anticipates to the ones they discover when an unexpected problem crops up. In product development, there are many sources because you interact with so many parts of the organization in order to commercialize the product. However, there are some simple steps you can…
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Does Your Product Development Process Make you Anxious?

Is your product development process keeping you up at night? Has it become heavy, taking too much time? Are you sacrificing speed and innovation because it is too hard to get through the process? Current Problem In today’s business world, we frequently see larger or established companies buying new or smaller companies (fast growing) in…
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How to Start When You are New to Medical Devices

Question: We are a technology company with no experience in medical devices. Our company is developing a product which may be a medical device. How do we get started? Answer: More companies are being introduced to medical devices. This is a business area that has grown and technology companies provide some fresh perspectives on better…
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5 of the Biggest Fears and How to Overcome Them

As consultants, one trait we see is the inability of managers and leaders to make a decision. Consequently, a number of issues occur because of a manager’s indecision. For example, a project continues to fester in development, and everyone knows it should be killed but no one wants to make that final decision. Why does…
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5 tactics for dealing with office politics

I recently rediscovered an article that reminded me of why “office politics” exists: it comes down to Powerlessness….
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Why Usability Testing Matters for Medical Devices

Some medical device product development teams skip usability testing when developing new products.  Reasons include, ‘it takes too long’ or ‘we already know how the product is going to be used’ or ‘we’ll test usability during design validation’.  User feedback is frequently collected by showing mock-ups or through structured data collection, as opposed to usability…
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Fix the process and culture will follow

Over the years, I had clients that complained about their culture, and were looking for a quick fix. I sounded like a broken record but my usual answer was; “Fix the process and an improved culture will follow.” …
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Pitfalls of Using Big Data in Product Development

Don’t get led astray by the commonly overlooked downsides of big data when it comes to product development…
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7 Steps to Integrate Medical Device and Lean Product Development

In a previous blog, we covered why medical device companies often don’t use lean product development with their product development.  You’ve thought about it and made the decision to try using lean product development.  The objections from Quality and Regulatory are many.  You know there must be a way, but you just need some help…
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Five Biggest Fears that Managers & Leaders Encounter on a Daily Basis

Fear of making a mistake can prevent companies from making crucial, timely decisions. Here’s how to combat those fears. Read Mary Drotar’s post on  the MENG (Marketing Executives Networking Group) The Five Biggest Business Decision Fears of Leaders Strategy 2 Market helps companies increase growth and decrease product development complexity. www.strategy2market.com For more information or…
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