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The Business Fit Framework Integrates a Portfolio View

Strategy 2 Market announces a newly released risk profile portfolio view feature in the Business Fit Framework (BFF) software tool.  Keeping track of uncertainty and risk across product ideas in a portfolio view is imperative when your senior management team needs to decide on what product idea to choose, prior to spending millions of dollars. […]

Agent Wigglesworth Strikes Again in Part-2 of the Business Fit Framework Video Series

Agent Wigglesworth of MI6.21576 is in pursuit of Business Fit Framework intelligence. Watch this spoof video, episode 2 of a 3-part series, created by University of Chicago interns (1:46).  Watch the video. Mary Drotar and Kathy Morrissey are Co-Founders of the Business Fit Framework® (BFF) business intelligence software tool. The BFF received a National Science […]

How are you building flexibility into your product development process?

A recent Harvard Business Review issue (May-June 2018), was devoted to the importance of creating a flexible organization. This is supported by the 2013 Comparative Performance Assessment Study conducted by the PDMA Research Foundation. The study states, “The use of formal, structured processes may have reached its potential and companies are now testing the use […]

Business Fit Framework SW Tool 1.0 is Released

Mary Drotar and Kathy Morrissey of Strategy 2 Market announced the release of 1.0 of the Business Fit Framework® (BFF). The BFF is a business intelligence software tool founded on behavioral economic principles that improves team decision-making and leads to product success. Business Fit Framework 1.0 includes the identification, evaluation, prioritization and tracking of product […]

The Basics of Medical Device Product Development, Part 3: Commercialization

Product development doesn’t end when the product is designed. You still need to launch it properly. Learn the key steps to a successful product launch. #medicaldevices #productdevelopment

The Basics of Medical Device Product Development, Part 1: Discovery

We generally divide medical device product development in 3 main pieces: Discovery, Development, and Commercialization. I’ll address each of these in separate blogs. Let’s start with Discovery. Discovery At the highest level, Discovery is about: Solving the customer’s problem Ensuring there is a market Establishing technical feasibility Identifying project risks 1. Solving the Customer’s Problem […]

How to Identify and Manage Project Risk

Project risks come in many different forms, from those the project team anticipates to the ones they discover when an unexpected problem crops up. In product development, there are many sources because you interact with so many parts of the organization in order to commercialize the product. However, there are some simple steps you can […]

Exploratory Product Development: Adaptable Product Development in a Changing World

Exploratory Product Development: Executive Version is the introduction to this new product development methodology. Download this approach to adaptable product development in a changing world.

What Does Airline Capacity Have To Do With Lean?

Observation on Lack of Capacity A recent article in the Wall Street Journal (The Reason Southwest Stopped Overbooking), which contained excerpts from an interview with Southwest Airlines’ CEO Gary Kelly, brought out the need to address airline capacity issues on the ground and in the air. Responding to a question on the impact of lack […]

Is the Product Management Role Marginalized in Your Organization?

Even though product management is one of the most important positions within product development, it is often marginalized. The product management role is even more important in today’s turbulent environment. There are many types of change in the external environment that can impact product development by altering customer needs, introducing new technologies, and changing the […]

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