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Strategy: One Direction

  Strategy is more of an art than a science. What companies need is a way to structure thinking and analysis, come to a decision on what to do, and then communicate the strategy in order to mobilize the organization to execute it. We wrote a mini eBook outlining the s2m Strategic Framework™   This framework…
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4 Product Strategy Insights… and Why You Should Care

Development of product strategies should be an ongoing, collaborative bi-directional effort between senior management and product management. Senior management sets the overall direction through the enterprise and business unit strategies. As the product strategies are developed and executed, they can affect the business unit strategies and the enterprise strategies. They also need to be reviewed…
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