product innovation blog

Improving time-to-market testimonial

Question: What was your biggest issue with time-to-market, and was Strategy 2 Market able to help?

Answer:  “We had a lot of issues with time-to-market.  In fact, we did not deliver a product on time for 5 years.  It caused so much stress and conflict internally.  We were spending 50% of our time during our monthly executive meetings discussing the reasons and causes, and we were just going in circles.  On top of that, our customers didn’t trust us to deliver anything on time. That’s when we decided to get external help.  We found Strategy 2 Market, and they seemed to have the most experienced team in fixing these issues, so we went with them.

They were easy to work with, and they worked with both the management and project teams on understanding and solving the problem.  We started with the biggest issues, solving these, and then we started seeing some real results. In fact, our improved performance led to a major contract being landed, since this customer saw all the improvements we were making…including getting products to market early.”


Chief Operating Officer
August 3, 2016

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