Strategy 2 Market announces a newly released risk profile portfolio view feature in the Product Risk Framework (PRF) software tool. Keeping track of uncertainty and risk across product ideas in a portfolio view is imperative when your senior management team needs to decide on what product idea to choose, prior to spending millions of dollars.
A key to effective product development is an efficient means of identifying problems beforehand and a proactive approach against your most serious risks. This is where the PRF comes into play.
The PRF is a business intelligence tool that helps the senior management team to make better decisions on choosing the right product ideas for their company. A PRF user, eloquently stated that, “existing risk management software tools focus on managing risk on executed projects; while the PRF goes further, helping to decide if you should even do the project in the first place.”
Kathy Morrissey and Mary Drotar, Co-founders of the Product Risk Framework® and Strategy 2 Market®, received a grant from the National Science Foundation (NSF) Innovation Corps (I-Corp) for the PRF, sponsored by The University of Chicago.
Strategy 2 Market helps companies increase growth and decrease product development complexity. www.strategy2market.com
For more information or to speak with one of our consultants, please contact Mary Drotar at 708-829-7470 or mdrotar@strategy2market.com